The Mariposa Blog
Tuesday November 25, 2014
Product Sampling Part II
"In business, one of the challenges is making sure that your product is the easiest to experience."
- Mark Cuban
With that thought, our series on product sampling continues.
There are so many factors to consider:
- Type of sample
- Best way to distribute
- How to measure effectiveness
This article from launch engineering has many good questions to help you narrow down what will work best for your brand and audience.
You want to get the most bang for your buck, so it is imperative to do thorough research and planning.
I’ve been researching methods for distribution and will share my findings next week.
Director of Business Development
Mariposa Labs LLC